Blogging will bring in traffic and sales
You can use the free Google Keyword tool to find keyword phrases for your business. Keyword phrases are a lot better than single words.
There is a video below to show you how to use this Google keyword tool.
Why Use WordPress
WordPress is often referred to as just blogging software, and this is where it started, however today it is a complete website platform allowing not only blogging but Content Management, multimedia and so much more. It is easy to learn and you can do som much with a little help that it will make running your business online a breeze. Well you are experiencing it right now.
You don’t really have to be experienced to use WordPress on your website. Nowadays most of the hosting companies provide the ability to install WordPress on your site at a single click of the mouse. The administration section is easy to navigate and its even easy to add articles/content to your website.
You will never run short of templates when using WordPress. If you don’t like the themes that come with the default installation of WordPress, you can hunt on the Internet and you will find thousands of free themes that you can download and use for your website. There are themes which can even make your website look like a regular site instead of a blog.
Plugins Extend Functionality
WordPress plugins allow you to do just about anything that you want and can be installed in a jiffy. For example, you want to paginate your blog posts, just look on Google and you can easily find the relevant plugin that will easily do the job for you.
WordPress is one software that follows all the Web Standards and keeps your blog or website compliant to all the rules that have to be followed when running a website.
Search Engines have to be definitely kept in mind when building a website. WordPress uses different functions which allow it to be search engine friendly. For example sending pings to other sites, making categories, tagging your posts, use of h1/h2 tags etc.
Large community Support
As per recent statistics, WordPress is used on more than 1% of the websites on the Internet in the world. WordPress is used by 18.6% of all the content management websites, that is a content management system market share of 58.2%. There is a large user community backing the development of this software. So, whenever you face any problems, you can go through all the available WordPress forums and communities and find answers for all your questions.