A digital magazine refers to a magazine that is published on the Internet. These are preferred by a greater proportion of readers due to their ease of access, cheaper subscription costs, and eco-friendliness compared to their printed counterparts.
The digital platform also allows an inlay of other interactive contents such as graphics, audios, videos, and hyperlinks to other websites. Customized advertisements that are displayed according to the search criteria of end-users generate more revenue and higher purchase rates. Many companies prefer these magazines for advertisements, which consequently increase the revenue of the magazine publisher.
Technavio’s analysts forecast the global digital magazine publishing market to grow at a CAGR of 20.36% during the period 2016-2020.
Time to start your own Digital Magazine with our simple to follow tutorials.